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Wondered what it was like to land a rocket? Here’s an onboard SpaceX rocket video of their most recent landing. Via the Verge: Hours ago, SpaceX landed the first stage of one of its Falcon 9 rockets. It was the third time in a row that the company has landed one of these rocket boosters […]

This is what riding a cheetah must feel like. The Cincinnati Zoo strapped a GoPro onto their cheetah Savannah’s back. Video shows Savannah running at full speed and at slow motion. Via io9: Cincinnati Zoo & Botanical Garden officials outfitted one of their cheetahs, Savannah, with a GoPro camera to capture what a cheetah in […]

Ara is no longer a fully upgradeable smart phone, but it’s still one of the coolest concepts to come out of the industry in recent years. As its founder Dave Hakkens explains: “It basically means the Ara skeleton is a fully equipped phone with things like CPU, antennas, sensors, battery and display. The 6 little […]

This crazy ad about the creative process by the Royal Danish Theatre is amazing (What did we just watch!?). About the theatre: The Royal Danish Theatre has been located at Kongens Nytorv in Copenhagen since 1748, originally designated as the king’s theatre but with public access. The first edifice on the site was designed by […]

These hilarious Organic Valley ads are a riff off hipster coffee culture. “We’re going to need one of those modern logos with an x in it!” Via Adweek: “It’s pretty obvious coffee culture has become a parody of itself, considering how seriously it takes itself,” David Littlejohn, creative chief at Humanaut, which crafted the campaign […]

Blizzard Entertainment’s Pixar-esque Overwatch short films remind us that it is still the king of game cinematic animation. There are four short films in this season, each featuring a few different characters from Blizzard’s upcoming Team Fortress style pvp shooter ‘Overwatch’. The above film is ‘Dragon’, about the Shimada brothers. Via Inverse: Like the other […]

Rocket scientists attempt to re-engineer the stiletto heel for high performance, comfort and fashion. If they can make a stiletto heel comfortable… feels like black magic to me! Preorders will soon be available via their website, for the hefty price of $350-$925 USD. Via Bazaar: On some days, Dolly Singh could easily walk three miles […]

A supernova fragment explodes – this is the first film of Tycho, collated from astronomers’ observations via many telescopes. From the video: When the star that created this supernova remnant exploded in 1572, it was so bright that it was visible during the day. And though he wasn’t the first or only person to observe […]

Run & Gun is an unusual mock film trailer made by actor JD Walsh and a crew filming with ‘extras’ who are random people found off the street. While many refuse, some end up pretty game for it, and the result is a surprisingly intense thriller ‘trailer’ about a cop looking for his son. About […]

Sailing a Sinking Sea is a feature-length experimental documentary about the culture of the Moken people of Burma and Thailand. From the excerpt: The Moken are a seafaring community and one of the smallest ethnic minority groups in Asia, traditionally spending eight months out of the year in thatch-roofed wooden boats. Wholly reliant upon the […]