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Dwayne Johnson has an ad agency – yes, we’re not kidding – and they’ve just debuted an ad for Under Armour. Of course the Rock is in it. Via AdAge: Dwayne Johnson is serious. It shows in the sweat on his brow, the throbbing of his veins and and the intensity in his eyes when […]

How Dolby is attempting to hack Hollywood by measuring human emotions. Could measuring emotions be the next big thing in entertainment? Via the Verge: Dolby Laboratories has been around since 1965, and for most people, the company is synonymous to the white label you see at the end of movies that tells you that the […]

In this short film “Have Heart” by Will Anderson, a looping gif has an existential crisis. Via Short of the Week: Here at Short of the Week HQ we often discuss the differences between a short film that plays well online and a short film that plays well at festivals. There are some films that […]

Will Farrell attempts to understand conceptual art in this hilarious short film for the Hammer Museum’s new “Stories of Almost Everyone” exhibition. Via Adweek: Museums are often pretty humorless when it comes to their artwork. It’s rare for them to acknowledge that art can be confusing—particularly conceptual art, where the artist’s choices can seem self-indulgent […]

Jeff Leatham is Instagram’s most famous florist, known for his work for the Four Seasons Hotel, Oprah, the Kardashians and others. Via Teen Vogue: You may not know Jeff Leatham by name, but you probably know his work. And you definitely know his clients. But you should also know this about the florist: he’s over […]

This vox explainer tries to explain why we imagine aliens the way we do – largely humanoid, often bipedal, with the same number of eyes etc. Via Vox: No one really knows what aliens look like, but we all have similar ideas about them. It’s often a creature with a big head, long arms and […]

MQFF – the Melbourne Queer Film Festival is on! Lots of great films on show, including its centrepiece film, the highly acclaimed Love, Simon. Check out the films if you can. Tickets are available here. And a review of Love, Simon, via the NYT: For the most part, “Love, Simon” is an amiable, slick, silver-tongued […]

Cowboyland is a funny, animated Wild West short about a sheriff whose horse has broken down. Who will uphold justice now? Via Short of the Week: Originally given the brief of ‘animal dressage’ for a school project at the Academy of Performing Arts in Bratislava, Stumpf decided to turn this theme somewhat on its head […]

Apple’s new Unlock ad shows a high school girl going on a jailbreaking spree through her school when she realizes she can unlock everything just by looking at it. Via Adweek: The lead actor plays the role perfectly, and in some ways the story is a tribute to her character’s imagination. Just think about all […]

Enter the Room is an unsettling, immersive AR experience created by Nedd for the Red Cross, about a child’s room during war time. Via Global News: The International Committee of the Red Cross (ICRC) has launched an augmented reality app called Enter The Room that transports people into the room of a child in a […]