In this great PSA by Aardman Animation for Bristol Ageing Better, animals illustrate the experience of growing old and growing socially isolated – and what the elderly can do to be less lonely.
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Judith Brown, Deputy Chair of BAB and Chair of Bristol Older People’s Forum said: “BAB partnership has over 130 organisations with all sorts of activities to make life more enjoyable. We wanted to reach out in a fun way to people who may not be in contact with anyone else, and invite them to contact us. Aardman used the voices of local people, and I think the film is brilliant, and will help people to be less lonely.”
Heather Wright, Executive Producer at Aardman added: “Hearing the voices of older people in Bristol talking about loneliness, helped us to understand just how easy it is for people to become lonely. They gave us real stories that touched our hearts and minds. Our job was simply to bring them to life in a memorable way whilst addressing what is undoubtedly a serious issue for us all.”
Jackie Prescott, one of the volunteers whose voices were used for the animation said following the premiere: “I was excited and very comfortable with it, it was lovely, it was really fun. Joan Owens, also starring in the animation added: “If I can make people laugh I’m happy and I think if we can laugh with older people we’ll live longer.”