Starship was engaged to build the Peerick Wine brand, a new boutique winery in the Pyrenees section of Victoria, Australia.
Challenges
Peerick had no brand awareness and was entering a highly competitive market crowded with a lot of similar brands.
Roadmap
Starship developed branding inspired by and incorporating artwork supplied by a Dja Dja Wurrrung artist Gary Saunders.
Skillsets
- Brand and communication strategy and budgets
- Project management
- Art Direction
- Packaging design
- Copywriting
- User Experience (UX)
- Information Architecture (IA)
- Front-End Development
- Content development, management, and creative execution