Advertising
I’m running late to get home and I’ve forgotten the car’s getting serviced. Yuck, I have to slum it with the public. I race down to the tram stop, read the Adshel poster in about 10 seconds and wait. Check out the drivers pulling up at the lights in the hope that someone I know […]
Read More‘For all of the women you are’. Early nineties TV ad for a magazine I think. Don’t know whether it actually sold any more bits of pretty coloured paper or resulted in any more trees being tossed on the altar of Rupert’s financial empire, but nice ad cause I remember it. Could be because I […]
Read MoreI order the calves liver, rare. Bottle of young Pinot, green salad. We’re sharing the oysters ‘cause there’s five varieties and both of us are wondering what makes a Cockle Bay oyster any better or worse than a Coffin Bay one. I’m lunching with one of my favorite comrades in arms who runs a PR […]
Read MorePoor old newspapers. They are old fashioned. Flat. Smelly. Get old and crumpled in a day, like I usually feel. (Check the photo. Haven’t I aged since last month?) People in agency land don’t want to work on Press. The art directors can’t read and the writers in agencies much prefer working on the web […]
Read MoreThere he is, same gravely voice, same jokes, same ‘I know what I’m doing, I’m a radio star’, that I’ve been listening to since I was a teenager. Which is a frickin long time, let me tell you. And there I go again, hitting ‘roam/seek’ on the car radio, desperately trying to avoid him. To […]
Read MoreYou’re at the supermarket. You’re in a rush. You find yourself in front of three packs of something you don’t often get. They are around the same price. Which one do you choose? The groovy one? The cheap looking one? The one that looks like it will taste the best? Packaging design is for this […]
Read MoreThe wonderful thing about e-marketing is you’re almost never paying for the media itself. It’s this that causes so much angst, so much intrigue, so much bull. And here I am again, sitting up to my arms in it. I’m actually sitting at Coast, aptly named for Sydney, because it can’t see any. In Melbourne […]
Read MoreI’m at a swanky restaurant that has featured on TV and has a weird name, like 16 or 14 or something. I’m actually wearing a jacket, cause I was asked to very politely by the people organizing the function. It’s a weeknight and there’s a huge table with about 25 people on it, set in […]
Read MoreThump thump thump thump. It’s bloody loud in here, but the view is great and the conversation absolutely trippy. I’m with Rupert and Kerry in Kerry’s new Sagorski chopper, slowly cruising over Sydney’s greener suburbs. Kerry has the joystick in his hand, thinking he’s in control. Rupert is poised near the on-off button. (It turns […]
Read MoreWe’ve got guests coming in 15 minutes and we’re short of a stack of essential items including milk, bread, fruit and most importantly, booze. My mind panics at the mere thought of an afternoon where I’ve got to be half responsible for a teeming mass of screaming kids, setting fire to the garden, pulling each […]
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