Volvo has done it again, following up their hilarious and massively viral’ Epic Split‘ ad with Jean Claude Van Damme with this equally hilarious ad about a 4-year-old test driver. Naturally some doubt has surfaced over the internet whether this ad was in fact legitimately filmed, but it’s hilarious nonetheless. A Volvo FMX truck was rigged up to a remote control to demonstrate how indestructible it really is, and young Sophie really does seem to put it to the test: especially when she gets distracted.
The point of the test was to show how well the truck could cope with demanding conditions. Via the Daily Mail:
‘To show what the truck can do, we want to give it a real challenge. What test driver is more reckless than an unpredictable four-year-old?’ says Ricard Fritz, Vice President Volvo Trucks Brand. Sophie steers the truck on the construction area in the film, and the truck takes unpredicted ways, among others, the truck ends up climbing a steep, soft slope, before rolling all the way down in a full 360-degree roll.
‘The test demonstrates beyond question the ability of the truck to cope with the most extreme environments. To help it do so, it has functions such as the new, Automatic Traction Control, keeping it going even on severely sloping and soft surfaces.